New York City
/

Aveeno

Product discovery through personalization

Reflexions developed a native iPad app that could be used by in-store beauty consultants to educate consumers and encourage exploration of the brand and its many products.

The iPad app incorporates beautiful product shots and allows users to personalize and curate a skin care regimen based on their skin’s needs and preference for ingredients, with support for English and Spanish.

Client

Johnson & Johnson

Industry

Retail

Partner

DDB New York

What We Did

Mobile App Development

Strategy

Aveeno ipad 1

The app provides an in-store personalization tool for Aveeno beauty reps

Aveeno ipad 2

Selecting a customer's skin conditions tailors the product recommendations

Aveeno ipad 3

Customer information can be captured and stored with J&J's CRM platform