Work: The Shade Store


With over half a century of experience in the custom window treatment industry, The Shade Store offers its customers a wide variety of custom-crafted products. Reflexions was tapped to develop The Shade Store's new desktop and mobile websites which includes unparalleled product customization features, integration with suppliers, and backend/CRM functionality.


Since every product is completely configurable and unique, there was no off-the-shelf e-commerce framework that could sustain the level of customization needed throughout the purchasing process.


Reflexions implemented an e-commerce platform that integrated with the existing order fulfillment and finance platforms so that customers could design the shades of their dreams, and workrooms could process and capture orders electronically.