How should a leading innovation design firm represent itself with a new website? When Fahrenheit 212 (part of Cap Gemini) wanted to redesign and relaunch their own digital presence, they partnered with Reflexions. Starting with an in-depth stakeholder interview process, and following with comparative and competitive research, we helped their team understand how to differentiate the firm and showcase its top-tier clients and leading innovation design work. Through a series of collaborative design and development sprints, we produced a new user experience steeped in the organization's vision and foundational principles.
Working in close collaboration with their in-house creative team, we handled digital strategy, UX, and development. We've since been working closely with their team to monitor and manage overall user experience and performance.
Client
Fahrenheit 212
Industry
Professional Services
